Does the Google Ads character counter upload my ad copy?

No. Inputs are processed in your browser, and pasted content is not sent to analytics or a server.

What should I paste into the Google Ads character counter?

Paste one headline per line and one description per line in the matching fields.

What can I copy or download?

You can copy the character report for review or upload prep.

What does the Google Ads character counter not verify?

It does not connect to Google Ads, check policy approval, or score ad strength.

Google Ads Character Counter

Check Google Ads headline and description variants against practical character limits.

Also useful for: google ads character counter google ads headline counter rsa character counter ad copy length checker Google Ads Character Counter

Google Ads Character Counter

Runs in your browser. Inputs are not uploaded.

Summary: 3 ad copy variants checked. 1 warning.

Stats
- Variants: 3

Issues
- Warning, line 2: headline is 3 characters over the 30-character limit.

Output
headline: 16/30 - Fast CSV Cleanup
headline: 33/30 - Clean Product Feeds Before Import
description: 73/90 - Find duplicate contacts and broken product rows before a campaign launch.

Google Ads Character Counter Example Run

Check responsive search ad copy before upload.

Sample inputs
Ad copy
Headlines:
Fast CSV Cleanup
Clean Product Feeds Before Import
Descriptions:
Find duplicate contacts and broken product rows before a campaign launch.

Generated result
Summary: 3 ad copy variants checked. 1 warning.

Stats
- Variants: 3

Issues
- Warning, line 2: headline is 3 characters over the 30-character limit.

Output
headline: 16/30 - Fast CSV Cleanup
headline: 33/30 - Clean Product Feeds Before Import
description: 73/90 - Find duplicate contacts and broken product rows before a campaign launch.

What the Google Ads Character Counter Checks

Headline length

Each headline is counted against a practical 30-character limit.
Description length

Each description is counted against a practical 90-character limit.
Multiple variants

One variant per line makes it easy to scan a whole responsive-search-ad set.
Over-limit warnings

Rows over their limit are flagged with the overage amount.
Copy-only scope

The tool checks length, not ad approval, policy risk, pinning, or expected performance.

Google Ads Character Counter Questions

View all questions

Q: Does the Google Ads character counter upload my ad copy? A: No. Inputs are processed in your browser, and pasted content is not sent to analytics or a server.
Q: What should I paste into the Google Ads character counter? A: Paste one headline per line and one description per line in the matching fields.
Q: What can I copy or download? A: You can copy the character report for review or upload prep.
Q: What does the Google Ads character counter not verify? A: It does not connect to Google Ads, check policy approval, or score ad strength.

Related Tools

Updates

v1.0.0 New 2026-05-17: Initial headline and description character counter with over-limit warnings added.